Avni Revolutionizes Menstrual Care with Innovative and Tested Products
Thane, Maharashtra – Avni, a start-up founded in April 2021, is on a mission to transform menstrual care by offering well-researched, innovative, and tested products that prioritize women’s health and the environment. Co-founders Sujata Pawar and Apurv Agrawal aim for Avni to emerge as a credible women’s hygiene brand, providing conscious, well-researched products from menarche to menopause, along with the support of medical experts and a 24X7 helpline.
Addressing the Issues with Commercially Available Menstrual Pads
Avni was born out of the founders’ personal unpleasant experiences with commercially available sanitary pads, which often cause rashes, irritation, and skin infections. Recognizing the long-term harm caused by the exposure to plastic and chemicals in conventional products, Avni prioritizes the health of women’s reproductive systems while also addressing the environmental impact and the potential risks faced by sanitation workers.
Avni’s Product Range: Safe, Skin-friendly, and Environmentally Conscious
Avni offers a wide range of products designed to make the menstrual hygiene ritual more manageable, effective, and eco-friendly. Their offerings include Avni Anti-microbial reusable cloth pads (Avni Lush & Avni Fluff), Avni natural cotton sanitary pads, Avni period wear wash, Avni Menstrual Cup & Wash, Avni Antibacterial soothing intimate care wipes, and Organic Cotton Pantyliners. Each product is skin-friendly, chemical-free, and created with the belief that every period, like every woman, is unique.
Differentiating Avni from Other Feminine Care Brands
What sets Avni apart from other feminine care and hygiene brands is its inspiration from grandmothers and Ayurveda, combining traditional methods with modern innovation. Avni embraces sustainable practices and safe ingredients, staying true to its name, which means ‘The Earth.’ The brand aims to provide customers with sustainable and safe options while moving away from commercial brands that prioritize profits over women’s well-being and environmental sustainability.
Safety and Effectiveness of Avni’s Products
Avni takes a scientific approach to menstrual care, incorporating time-tested ancient methods that are proven to be effective and safe. For example, Avni’s reusable cloth pads are not only India’s first tested cloth pads that effectively absorb leaks but also protect against infections. Additionally, Avni’s Period Wear Wash is India’s first 100% plant-based liquid wash for cloth pads, period panties, and panty liners. With a focus on providing safe and reliable products, Avni offers a better choice for women’s menstrual care needs.
